When the temperatures drop, the sales come.
Any shopaholic knows that the best deals happen when the weather turns bad, but retail experts are already marking their calendars for the biggest sales of the year. With just a few weeks until Black Friday, Christmas-loving shoppers are already itching to snap up the best gifts and new winter clothes.
The post-Thanksgiving sales event began as a way for retailers to clear out old inventory in their stores in preparation for the New Year. There are many myths and theories as to why Black Friday is so named, but the most commonly accepted answer is that it turned sales books from “in the red” to “in the black” as a result of the scramble to grab great bargains before the festive period. 
When is Black Friday this year?
Black Friday falls on the weekend after Thanksgiving every year. This year, American Thanksgiving falls on Thursday, November 28th, so Black Friday starts on Friday, November 29th.
How can I get the best deals?
As news of deals starts to trickle in, rest assured that ES Best will be your go-to place to find all the great deals Black Friday 2024 has to offer.
ES Best is your source for all things shopping, making it the best place to find great deals. In addition to featuring retailers and category types (fashion, beauty, home & garden, tech, kids, etc.), we also run a live blog to keep you updated on the hottest deals.
Which brands are having Black Friday sales?
Will Cyber Monday happen again this year?
It's a long-standing tradition to end a sales weekend with Cyber Monday, a day that tends to bring discounted tech products into the spotlight. If you've been waiting patiently all year for price drops on practical purchases like a new TV, tablet, phone, or washing machine, Cyber Monday, December 2, is your chance to pounce.
Over the past few years, an increasing number of retailers have been running discounts, sales and promotions well in advance of the event, ahead of the official announcement. Prices have already plummeted across the board. We've handpicked the best deals available right now below.
